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Soapbox Saudi — Edition 1
Saudi Arabia’s Premier Soapbox Challenge
May 14–16, 2026 | Jeddah Corniche Circuit
Saudi Arabia’s first national gravity-powered racing platform — combining engineering, creativity, and safe performance within a structured, public-facing national experience.
Ticketing Partner
Strategic Partner
By: Yasm Arabia
Watch the Promo Video!
Experience the excitement and innovation of the Saudi Soapbox Challenge. Watch custom-built soapboxes race at Jeddah Corniche Circuit!
Watch the Full Promo Now!
A National Platform — Not Just an Event
Soapbox Saudi is a purpose-built national platform designed to bring together creativity, engineering, performance, and community engagement at scale.
Hosted at one of the world's most iconic racing circuits, the platform blends competition, culture, and storytelling — designed for repeatability, strong governance, and long-term national growth.
The platform is supported by a confirmed multi-year agreement with Saudi Motorsport Company (SMC), providing continuity and long-term operational alignment.
What Is Soapbox Saudi?
A gravity-powered racing challenge where teams design, build, and race non-motorized soapbox vehicles.
The platform integrates engineering principles, design thinking, teamwork, and live performance in a controlled, family-friendly public environment — engaging youth, corporates, universities, and communities.
Soapbox Saudi is built as a scalable concept with national reach.
Event Snapshot
Location
Jeddah Corniche Circuit
Dates
May 14–16, 2026
Scale (Edition 1)
40–60 teams
Targeting 25,000–30,000 total visitors over three days
Audience Profile
Families, youth, corporates, universities, professionals, and the general public
Event Format
Teams
Corporates, universities, schools, and community groups
Race
Timed downhill runs on a purpose-designed, safety-managed course
Experience
Live audience engagement, fan zones, team paddock access, structured viewing areas, and controlled operational flow
The format emphasizes accessibility, safety, and visual clarity for live audiences and media.
Judging Criteria
Speed
Engineering efficiency, stability, and vehicle control
Design
Creativity, build quality, functionality, and thematic execution
Showmanship
Start-ramp presentation and audience engagement within defined parameters
Event Experience
The race course features a structured downhill layout including a start ramp, technical sections, and a clearly defined finish zone.
Supporting areas include grandstands, team paddocks, fan zones, and premium viewing spaces.

The experience is designed to balance excitement with operational discipline, safety standards, and high-quality content capture.
A Platform Built for Content & Media Coverage
Soapbox Saudi is designed from day one as a content-driven platform, not just a live event.
Recognized public figures are engaged as hosts, judges, and guest personalities to enhance credibility, reach, and audience trust.
Original digital content documents team journeys — from concept and engineering to build and race-day execution — creating narratives that extend well beyond the event itself.
Content is structured for long-term digital distribution, rewatch value, and sustained visibility beyond the event dates.
Planned National Rollout
Soapbox Saudi is designed as a scalable national platform with multi-city potential.
Jeddah
Riyadh
Dammam
Planned Expansion Path
This approach supports geographic reach, audience diversification, and long-term partner alignment across key markets in the Kingdom.
Delivering Value Beyond the Event
Soapbox Saudi is built to deliver value that extends beyond race days.
Partners align with a first-of-its-kind national platform that promotes creativity, engineering thinking, teamwork, and safe performance — within a highly visible public setting.
The platform offers sustained visibility through content, future editions, and national expansion, with flexibility in how organizations choose to engage and contribute.
Why Engage at Edition1
Edition 1 partners contribute to shaping the platform's foundations.
Early engagement enables long-term alignment, flexible participation models, and the opportunity to support a national initiative at its formative stage — before it scales across cities and editions.
Let's Start a Conversation
Soapbox Saudi 2026 is currently finalizing its Official Naming Partner for Edition 1 at Jeddah Corniche Circuit.
This role includes full naming rights, category exclusivity, and strategic integration within a national youth engineering and creativity platform.
Strategic partnerships are limited to select category leaders:
Telecom | Banking | Automotive | FMCG
We are engaging a limited number of organizations for structured discussions before final confirmation.